MKT315 WEEk 8 discussion 1 AND response

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Week 8 Discussion 1

“Evaluations” Please respond to the following:

  • Speculate whether the average company operating with channel members does a thorough, adequate, or poor job of evaluating channel member performance. Provide your rationale.
  • Assess the issue of performance evaluation versus day-to-day monitoring. Explain which method of evaluation you are in favor of and state why.

AND respond to this post directly:

Bowers

RE: Week 8 Discussion 1

I would say that the average company does an adequate job when evaluating. I can’t speculate as to whether they have done a thorough job as I don’t know all the ins and outs of every company. However, if the said company was doing more than an adequate job than they wouldn’t merely be average. A great company would want to do a thorough evaluation when it comes to evaluating channel member performance along with every other facet of the organizatio

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