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Your task is to apply 4 of the 5 marketing concepts to the information in the case – information that you will use to make your strategic marketing decisions.
Evidence showing your understanding of the marketing concept and your ability to accurately apply it should be provided in your posting in the manner outlined below. For each of the 4 marketing concepts (i.e., figures) you chose, you will submit one entry. That entry should include the info outlined like the example. Fully provide the appropriate information using the headings given. Content is more important than volume so more information is not necessarily better or rewarded more.
CUSTOMER-PRODUCT PROFITABILITY ANALYSIS
DETERMINANTS OF CUSTOMER-PERCEIVED VALUE
THE MARKETING RESEARCH PROCESS
FIVE TYPES OF ATTACK STRATEGIES
SIX TYPES OF DEFENSE STRATEGIES
choose 4 of these 5 strategies- apply to the case and explain how each one works
Kindly look at the attachments for this is my final chance
Marketing Request
https://www.studypool.com/uploads/talk/315987/158535/20160604170209mkt_request.png
Case
https://www.studypool.com/questions/download?id=352446&path=uploads/questions/158535/20160602155700countrymanager___latin_america_case.pdf
Example
https://www.studypool.com/uploads/talk/315426/158535/20160604165824example.png
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