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2: 21st Century Leadership

My selected CEO: Earvin “Magic” Johnson, Magic Johnson Enterprises

The 20th and 21st
centuries have produced many business leaders, such as corporate giants like
Jack Welch of GE, Daymond John of FUBU, Steve Jobs of Apple, and Herb Kelleher
of Southwest. In addition, many hip-hop moguls have risen to prominence, such as
Sean Combs, aka P Diddy, of Bad Boy Records; Russell Simmons, founder of Def
Jam; and Sean Carter, aka Jay Z, of Rock Nation.

Regardless of their
business models and industries, organizational leaders are expected to create
realistic visions for their companies and the people that they guide. However,
such visions often result in vastly different leadership styles. Therefore,
experts have concluded that there is no one best leadership style geared towards
guiding employees and companies to accomplishing organizational

Using the Internet
and Strayer databases, research your favorite senior executive (CEO, CFO, COO,
Director, President, Founder, etc.) from any organization that has made a strong
impact on his or her industry (fashion, music, food, banking, technology,
automotive, etc.).

Write a six to eight
(6-8) page paper in which you:

  1. Describe the overall
    leadership style(s) of your chosen senior executive. 
  2. Analyze the
    organizational structure and culture of the company your chosen executive has
    led, or is currently leading, and determine the company’s approach to human
    capital management and employee development. Next, explain whether or not you
    believe your chosen senior executive’s leadership approach has enhanced
    workplace productivity and the shared vision of the organization. Provide one to
    two (1-2) examples of your chosen senior executive’s actions to support your
  3. Evaluate the
    effectiveness of your selected leader’s performance, based on his or her ethical
    conduct and effective communication. Next, determine whether the chosen leader
    was successful in motivating and empowering his or her employees and gaining
    customer loyalty.
  4. Determine
    three (3) best practices that other organizational leaders can use in order to
    motivate employees and transform their company, based on practices that you
    believe made your chosen leader successful at his or her company and within his
    or her industry. Support your rationale with an explanation of the potential
    benefits that other business leaders may reap from your chosen best
  5. Use at least five (5)
    quality references. Note: Wikipedia and similar Websites do not qualify
    as academic resources.

Your assignment must
follow these formatting requirements:

  • Be typed, double
    spaced, using Times New Roman font (size 12), with one-inch margins on all
    sides; citations and references must follow APA or school-specific format. Check
    with your professor for any additional instructions.
  • Include a cover page
    containing the title of the assignment, the student’s name, the professor’s
    name, the course title, and the date. The cover page and the reference page are
    not included in the required assignment page length.

The specific course
learning outcomes associated with this assignment are:

  • Explain
    the multiple aspects of the managerial planning process and the application of
    various business- and corporate-level strategies.
  • Analyze
    the importance of ethical behavior to an organization’s culture and the new
    ethical dilemmas created by globalization.
  • Determine
    viable organizational structures by addressing the key considerations in
    organizational structure, applying the process of division of labor, and
    adapting basic structural formats.
  • Explain
    the principal theories of leadership and motivation, and describe the
    fundamental considerations in managing and motivating individual and group
  • Describe
    actions to improve communications, manage conflict, develop strong
    organizational culture, and improve the ethical behavior in
  • Use
    technology and information resources to research issues in management
  • Write clearly and
    concisely about management concepts using proper writing mechanics.

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